24
- December 2016
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PEPSI RENEWS PARTNERSHIP WITH PWBA
TOUR FOR 2017
By Terry Bigham
ARLINGTON, Texas –
Pepsi will be the official soft drink of the Professional
Women‟s Bowling Association (PWBA) Tour and the title sponsor of the PWBA
Tour stop in Lincoln, Nebraska, in 2017.
The Pepsi PWBA Lincoln Open will be the sixth stop of the 2017 PWBA Tour
season and will take place June 8-10 at Sun Valley Lanes, the third consecutive
year the center will play host to a PWBA Tour stop.
Shannon O‟Keefe of O‟Fallon, Illinois, won her third career PWBA title at the
2016 Pepsi PWBA Lincoln Open.
“Pepsi is the official soft drink of bowling and a valued partner of the Bowling
Proprietors‟ Association of America,” BPAA President Nancy Schenk said.
“We‟re excited to team with the PWBA and look forward to another exciting sea-
son on the PWBA Tour in 2017.”
Pepsi once again will be featured as a tour sponsor during PWBA Tour tele-
casts on CBS Sports Network. The network will televise 13 of the 14 events,
including live coverage of the four major events on the 2017 PWBA Tour.
“The PWBA is an opportunity for Pepsi to help support a growing pro women‟s
sport and enhance our connection with the bowling community,” Todd Elliot,
Vice President, National Foodservice Sales/Pepsico said. “Pepsi has a long-
standing relationship with the BPAA and its member centers, and looks forward
to continuing its relationship with the PWBA.”
The 2017 PWBA Tour season starts April 27 with the PWBA Sonoma County
Open at Double Decker Lanes in Rohnert Park, California. The 14-event tour
will conclude with the PWBA Players Championship, scheduled for Aug. 31-
Sept. 3.
“Continuing to have Pepsi as an official sponsor means so much to the PWBA
Tour because the Pepsi brand is recognized worldwide,” said PWBA spokesper-
son Kelly Kulick. “Pepsi has been a tremendous partner of bowling and we look
forward to continuing the relationship in 2017.”
USBC Hall of Fame
PBA Tour title winner Mike Shady
of Fairview, Pa., has been elected to the USBC
Hall of Fame in the Outstanding USBC Performance category by the USBC Hall of
Fame committee. Shady, 51, won the 1992 PBA Earl Anthony Open, but earned his
USBC recognition for an unprecedented run at the USBC Open Championships which
includes 2005 Team All-Events and 2011 Regular Team titles.
Shady, the lifetime USBC Open average leader with a mark of 222.28 in 21 appear-
ances, has 13 additional top-10 finishes in addition to his two titles.
The USBC Hall of Fame committee also slated eight bowlers for the Superior Per-
formance national ballot that will be voted on by a panel of USBC Hall of Fame mem-
bers, USBC Board members and veteran bowling writers. The men‟s ballot in-
cludes
Dave Ferraro
of Kingston, N.Y.;
David Ozio
and
Mark Williams
of Beaumont,
Texas;
Randy Pedersen
of Clermont, Fla.;
Mike Scroggins
of Amarillo, Texas;
and
Danny Wiseman
of Baltimore.
The two competitors on the women‟s ballot are
Marianne DiRupo
of Succasunna,
N.J., and
Tammy Turner
of West Palm Beach, FL.
USBC‟s induction ceremony will take place April 26 at the 2017 USBC Convention in
Las Vegas
